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SEO

local SEO Sydney
Small business owners often take a DIY approach to search engine optimisation (SEO) in order to save money. However, this approach can leave them vulnerable to common mistakes that can have a negative impact on their online presence and result in long-term financial losses. Mistakes can be costly for small businesses. This is why it’s important...
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Tips to Increase Your Ecommerce Conversion Rate
The significance of establishing a strong online presence cannot be emphasized enough. In the competitive world of the internet, businesses must find effective ways to standout and capture the interest of their target audience. Enter the landing page—an important that holds the potential to make a lasting impression. It serves as a gatekeeper to your...
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web-development
A well-designed website is the first step towards online success. To really make an impact and reach your target audience, search engine optimization (SEO) plays a vital role in website development. SEO is the practice of optimizing your website to increase its visibility and organic search engine rankings. It involves different techniques and strategies aimed...
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What comes to mind first when you consider all the aspects of an online business that you could improve in 2023? Of course, there is content, page titles, other technical SEO, and backlinks. Backlinks are still one of the most important ranking factors for a website. However, 95% of websites still don’t have any going...
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seo_ux
Search engine optimization, or SEO, focuses on sending relevant visitors from search engines like Google to your website. User experience, or UX, is all about giving users a seamless, enjoyable experience once they arrive at your website. Although UX and SEO are two distinct fields, they are not completely separate.  Understanding how UX and SEO...
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reactjs
If you’re a web developer, you’ve probably heard about the benefits of using React. But if you haven’t yet tried it, it can be hard to get started. In this article, we’ll cover some best practices for making your React website SEO-friendly so that your site will rank well in search engines like Google and...
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How To Write Great SEO Titles
Search engine optimization (SEO) is a critical part of your online marketing strategy, but it’s not the only way to rank well in search results. It’s also important to have a great title on your blog posts and other content so that people can find it easily – particularly when they’re searching for something specific....
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good-seo
For as long as there are search engines, there will be SEO. But as we all know by now, SEO is constantly evolving. Techniques that were “trendy” years ago will not be as useful today simply because the way people search is always changing. SEO today is all about understanding the searcher. This trend will...
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SSL certificate
There might be an instance wherein you encountered the message- ‘your connection to the site is not fully secure’ while browsing websites. You would also possibly notice that some URLs start with http:/ while others start with https://. As the owner of your website, you’ll want to ensure that you implement this feature to outrank...
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social media and mobile phone
SEO and social media are two essential components of any effective online marketing campaign. However, there’s been some confusion that SEO and social media are separate entities, each operating in their own world with distinct marketing results.  It may be unclear if social media has a direct impact on search engine algorithms, but it’s a...
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web design and seo
Designing websites is g getting easier as time goes by. Nowadays anybody who knows their way around a computer can get a website up and running in a relatively short amount of time. Sure, getting a website online is easy but having visitors go to your website is another matter. After all, what’s the purpose...
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woman working at her desktop
Web design is much more than the visual appeal of a website. What’s going on beneath the surface is just as important as the ‘look’ of a website. Your website design choices can have a significant impact on SEO and the likelihood of your customers finding you in search results. Good website design choices set...
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seo-structure
Is domain authority (DA) a worthwhile metric or a meaningless waste of time? The answer to this depends entirely on which SEO you’re talking to. Some swear by DA while others consider it a pointless vanity metric. The confusion perhaps arises because domain authority is not used by Google when establishing search rankings. DA has...
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viral_main
According to studies, over 4 billion people are staying at home right now due to the coronavirus (Covid-19) pandemic. This change in behavior has resulted in significant changes in how people use the internet. Here are 5 key trends that Google says are shaping consumer behavior amid the Covid-19 pandemic. Using Multiple Devices According to...
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seo-patterns
The Corona Virus Disease (Covid-19) pandemic has impacted all industries and businesses around the world. What started as a “pneumonia-like” disease in Wuhan China has become a global plague that has infected almost 2 million people and killed over 120,000. Businesses around the world are closing their doors and governments are imposing nationwide lockdowns to...
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good-seo
SEO is always changing but still remains as one of the top ways to rank high on search engines especially Google. While always changing, SEO is important if you want to get traffic. Over-time a well optimized website gets more traffic which translates to more leads and sales. If your website does not have SEO,...
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seo-patterns
It’s now 2020 and as the New Year starts so do thousands of business around the world. This means that competition in the internet is tougher than ever. How do you get traffic to your website and get people to buy from you? These are just some of the questions plaguing ecommerce store owners this...
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Marathon SEO
Many businesses know that SEO is important because it helps with their searchability and visibility. But is this the only thing that SEO can offer businesses? Business owners know the importance of social media presence and influencers, so is SEO still important in today’s internet? Reasons Why Your Business Needs SEO Here are reasons why...
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copywriting
A lot of factors can impact the success of a business. Businessmen need to overcome self-doubt, they need to promote their business and they also need a good copy for their website. If you want to boost sales by posting on your blog, sharing on Facebook and other social media platforms or promoting on Instagram,...
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composition-cup
Let’s face it, the internet is so full of ecommerce stores, bloggers, influencers and what not that it’s getting harder to attract your target market’s attention. There are simply too many competitors and standing out is even more important nowadays. Competitive analysis is a critical part of a business marketing plan. Competitor analysis will  not...
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